How to Plan for Black Friday Shopping Amid Inflation

CHARLESTON, SC (WCBD) — Rather than having a handful of days to shop holiday gift deals, Walmart has shifted to multiple opportunities for people to find bargains.

Deals for Days runs during Black Friday and Cyber ​​Monday, but every Monday online and Wednesday in store are times when people can pick up new deals.

“Walmart Plus members can shop seven hours earlier,” said Shelle Mitchell, a Walmart representative. “We expanded that this year.”

The retail giant says customers have been asking for more opportunities to buy discounted gifts as inflation squeezes families’ budgets.

“We really spread our Deals for Days because that’s really what our customers said they liked. Don’t shop in one day, shop on several days,” says Mitchell.

“Year over year, the consumer price index (CPI), which is what you and I pay when we go to the store, is 7.75 percent higher than a year ago. If you go back a year, they’re up 6.25 percent,” said Arnold Hite, professor emeritus of economics at Charleston Southern University.

Among the popular toys Walmart has are Nintendo Switch consoles and Lego sets. Professor Hite says some of those products may not cost as much as people think.

“It is possible to look in the index and get the prices for toys only. As it turns out, there’s a bit of good news. Toy prices from a year ago are up just over three percent. Much better than the inflation we see in food,” says Professor Hite.

As technology improves every year, the movement in costs is usually not the most measurable.

“Anything that has a computer chip in it is incredibly difficult to measure from year to year because you really aren’t comparing apples to apples,” says Professor Hite.

Other products, such as home furnishings and clothing, have risen in the CPI, but retailers like Walmart may still have deals to save people money.

“Everything you’re looking for can be found in one of our Deals for Days,” said Mitchell.

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